On this episode of The Music Stuff Show, we break down the many ways you might use to connect with your audience. We discuss the role communication plays in growing your business, delve into the role storytelling plays in your creative work, and we examine a few real-world scenarios for creating relationships that are centered around your brand. Please enjoy this episode of The Music Stuff Show: How To Not Suck At Communication.
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Links from the Episode:
Episode overview [0:59]
Killer Whales and Moose [6:04]
How to not suck at communication [9:18]
Through your art you are communicating something [10:12]
Your life is going to interact with other people [11:38]
Most people would like to live a conferentation free lifestyle [15:24]
The sooner you deliver bad news, the better it is for everyone [16:21]
Effective communication breeds trust [17:49]
Disappointment rolls downhill because you were scared [22:59]
It’s important to reply even if you’re the one receiving bad news [24:45]
Help further the culture of good communication in the music industry [25:36]
Pick up the phone [25:43]
Written text is not going to solve things nearly as quickly as picking up the phone [27:08]
You give people the opportunity to clear things up by having a conversation [28:08]
We have a bad habit of writing people off as a community when things don’t go perfectly [28:57]
Loyalty is an important trait that is far too often overlooked in the music business [30:03]
If you over-book yourself you’re not going to give your best work [31:57]
Don’t take work that you’re not a good fit for [33:47]
When the community thrives, you thrive [35:49]
You can play the same song to 100 different people, and they’ll tell you it sounds like 100 different artists [40:36]
You can’t over-communicate on the front end [41:54]
Don’t be afraid to ask questions [43:27]
Don’t be the spam commenter [47:59]
Be purposeful in your communication [48:29]
Don’t overthink it when it comes to a newsletter [56:05]
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Special thanks to Nashville based illustrator Bobby St. Louis for creating the artwork for The Music Stuff Show!